Ad Techie

Today I sat in on an
Ad Tech conference panel on pod and vid cast. I love that there are an estimated 25-30,000 podcasts out there and this just means yet another vehicle for ads. What pioneers! Funny, it's sort of like blogs are now mainstream, since, as I witnessed at my job, with a click of a few key strokes, the book I'm helping to promote, How Would A Patriot Act, hit #1 on Amazon sales rankings before it's even been published. It's the blogs, people! Or, I guess, blog people.

It's like they said at the ad tech conference: The people know they are in charge of their media, and not the other way around. It's kind of like the Oprah effect, in cyberspace.